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VSCO (Free + In-app Purchases): VSCO has a ton of advanced camera controls, a wealth of filters and the ability to connect with their community of iPhone photographers, which just might inspire your next professional shot. Just their Clarity filter will do wonders for your photos. It has a ton of features to edit sharpness, saturation, exposure and more. You can use it to take your photos, or take your photos in Camera and then use Camera+ to edit because they have a great set of photo filters to make any photo look professional. Here are a few top-rated ones to download and try out:Ĭamera + ($0.99): Personally, this is my favorite iPhone photography app - I always get questions on what I use to edit my photos. Now that you understand how important photos are to your business strategy, I’ve pulled together some tips on how you can become a professional iPhone photographer in no time: Purchase a Professional Photography iPhone AppĪ number of great photography apps exist with features that allow you to get a more professional photo than what can be taken with just the Camera app on your iPhone. Using Your iPhone to Take Professional Business Photos

Facebook posts with images see 2.3X more engagement than those without images.

Visual content is more than 40X more likely to get shared on social media than other types of content.

Content with relevant images gets 94 percent more views than content without relevant images.

Researchers found that colored visuals increase people’s willingness to read a piece of content by 80 percent ( source ).

67 percent of consumers consider clear, detailed images to be very important.

Here are some important visual marketing statistics to help drive home why photography is important: There has been a lot of research conducted around how marketing and communication performs when paired with an image. Photos are not just important for information retention, as mentioned earlier.

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How to Crop Your Photos Into Eye-Catching Images (3/28).Photo Editing Tips/Tools for Non-Creatives (3/21).How to Take Professional Looking Photos with Your iPhone.

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I’ve put together a three-part series on how you can shoot awesome brand photography with your iPhone. With the technology built into iPhone cameras and editing apps, you can achieve professional looking photos by just using your phone.

But don’t assume you have to hire an expensive photographer to get product shots. įrom content marketing to social media and website graphics, killer photography should be a pillar of your brand strategy. If a relevant image is paired with that same information, however, people retained 65% of the information three days later. When people hear information, they’re likely to remember only 10% of that information three days later.

Professional, high-quality images are critical to your small business marketing and branding strategy.

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